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Video: Developing a Business Strategy that Deters Counterfeiters

  • 03.05.14
  • Monica Riva Talley
  • Sterne, Kessler, Goldstein & Fox

Monica Riva Talley discusses how to effectively develop a business strategy that deters counterfeiters. Through five critical steps, learn how brands can protect both their reputations and bottom lines through a targeted marketing, strategic, and legal approach.

To watch the video, visit our YouTube channel.

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